Shampoo sulfate-free for toning blonde / gray hair.
Sulfate-free shampoo gently cleanses while neutralizing brassy and yellow tones to maintain blonde / gray hair. PH 4.5-5.5.
Directions : Apply to wet hair. Lather. Leave in 3-5 minutes. Rinse. Fallow with Color Endure Violet conditioner. Use 2-3 times a week, alternating with Color Endure shampoo.